Unlocking Your Creative Potential: Do this one thing.

create

In Chris Guillebeau’s book, Side Hustle, he helps readers generate ideas that they can turn into action and create a side hustle. Chris is an expert in idea generation and provides examples of how people have used their creativity to come up with creative solutions that people will pay for. Some of the ideas include:

  • A woman is able to develop a six figure income as a caricature artist.
  • A database programmer develops a successful side business as a tutor which led him to do database consulting.
  • A California web developer developed resources for morning commuters to get information on traffic patterns and road work.
  • A CFO of a church volunteered to be a DJ for church members wedding, but transitioned that into a side business.
  • A young man struggling to find employment started a detailing business and mentors other up and coming entrepreneurs.

One thing that each of these people lacked was fear. They have ideas, ideas that might not make sense to others, but that are engrained in who they are. The ideas grow and well up and need some sort of outlet. Because they aren’t afraid to try a side hustle is born and these budding entrepreneurs, let’s call them starters, are on the way to achieving their financial goals.

Do this one thing: alleviate fear.

It doesn’t matter what your idea is. Perhaps you want to start drawing again after working in a manufacturing plant for 20 + years, perhaps you want to develop an ETSY shop, start quilting, drawing, painting, collecting, or anything at all that is a creative outlet for you. Your idea is important no matter what it is and needs to be tried.

(1) Good information can reduce uncertainty.

Get in touch with people who are doing what you want to do. Read their books, blogs, watch their movies, see their plays, attend their book clubs, go to a car show, watch a tv special, attend a life learning college class, go to a quilters group, or visit the local farmer’s market. There are many ways to immerse yourself in the craft that you want to be involved in.

Get good information. The Internet is full of information, but not all of it will be beneficial to you. The first step requires some good research and finding resources that will help you reduce uncertainty. Someone somewhere is doing what you want to do. Find them and connect.

(2) Reassurance

This can be a difficult part and most likely something we aren’t going to get a first. We aren’t good about supporting one another’s dreams. We rarely take the time to appreciate others ideas and the courage it takes to express them.

I have a few people that I can share with, and only one of those people actually asks me how things are going when I start new projects or hobbies. The lack of support can cause us to second guess ourselves, but we can’t let it. Let it teach us how to be better encouragers to others. We have to be settled in our own mind that this is a thing we want and must do. We can build a support network in time to help us move ahead with our goals, but in the beginning it’s up to us.

Next week I am going to take my flute that I haven’t played in 30 years, I can’t believe I am even old enough to say that, and visit a music store to see about getting it refurbished. I want to take lessons again and play at home.

It does’t make any sense. It doesn’t fit in with my life, where I live, my friends, my family, or pretty much anything that I am doing. I was reminded, however, that it was important to me during my seven years in high school band, and could be important to me again. I liked making music and that was the way that fit best for me to do that.

What about you? What do you want to create? Do you want to iron smith a blade, restore a car, quilt a blanket, start drawing again, sew costumes, go ice skating or start fishing? Start researching your ideas to reduce uncertainty, develop a support network to provide reassurance, and start.

Our biggest fear shouldn’t be starting something new, but not starting at all. What kind of life do we lead if it is all in our head?

Marcy Pedersen

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